The Ultimate Guide to Explainer Video Pricing for Your Business

Nov 30, 2023

Introduction

Are you looking to boost your business with an engaging and effective explainer video? Look no further! At Bonomotion, a top-tier advertising and video/film production company, we understand the importance of delivering a captivating message to your audience. In this ultimate guide, we will delve into the intricacies of explainer video pricing, helping you make an informed decision that aligns with your budget and business goals. Let's get started!

The Power of Explainer Videos

In the digital age, grabbing your audience's attention is becoming increasingly challenging. This is where explainer videos come to the rescue! Explainer videos are short, animated videos that succinctly explain your product, service, or concept in an engaging and visually appealing way. Their ability to simplify complicated ideas and connect with viewers on an emotional level makes them a powerful marketing tool for any business.

Factors Affecting Explainer Video Pricing

1. Video Length

The length of your explainer video plays a significant role in determining its price. While there are no hard and fast rules, shorter videos are generally cheaper to produce. This is because the production process involved, including scripting, storyboarding, animation, and sound design, tends to be more time-consuming for longer videos. At Bonomotion, our experienced team can help you find the optimal length for your explainer video to convey your message effectively while keeping costs under control.

2. Animation Style

Explainer videos can be created using various animation styles, from 2D to 3D, whiteboard animation to character animation, and more. Each style has its own unique characteristics and production requirements, which can affect pricing. While 2D animation is generally more affordable, 3D animation or intricate character animation may require additional resources and expertise. Selecting the right animation style that represents your brand and aligns with your budget is crucial.

3. Complexity of Content

The complexity of your content, such as the level of detail, visual effects, and graphics, can influence the pricing of your explainer video. If your video requires advanced visuals, custom illustrations, or intricate special effects, it may require more time and resources to create, leading to higher costs. Our talented team at Bonomotion thrives on crafting visually stunning explainer videos that leave a lasting impression on your audience, ensuring your message stands out.

4. Voiceover and Audio Production

Adding a professional voiceover and high-quality audio production can enhance the impact of your explainer video. Voiceover artists and audio engineers play a crucial role in delivering your message effectively and creating an immersive experience for viewers. The choice of voiceover talent, language options, sound effects, and background music can affect the overall cost. At Bonomotion, we collaborate with a talented pool of voiceover artists and audio professionals to add that extra magic to your explainer videos.

5. Deadline and Timeline

If you have a tight deadline or require expedited production, it may impact the pricing of your explainer video. Rushing the production process can lead to additional expenses, as it may require more resources and effort to meet the accelerated timeline. However, planning ahead and providing ample time for production allows for a smoother process and may help reduce costs. Communicate your project timeline with our team at Bonomotion to ensure a seamless and cost-effective delivery.

Transparent Pricing Packages at Bonomotion

At Bonomotion, we believe in transparency and tailored solutions for our clients. We offer comprehensive pricing packages that take into account your unique requirements and budget constraints. Our flexible pricing structure allows you to choose the features and elements that align with your vision. Whether you need a basic 2D explainer video or a complex 3D animation, we have packages suited to all types of businesses.

Package 1: Starter Package

This package is designed for businesses looking to dip their toes into the world of explainer videos. It includes a concise 60-second 2D animation video, with a professional voiceover, background music, and basic graphics. It's an ideal choice for startups and small businesses with limited budgets but a desire to make a big impact.

Package 2: Standard Package

Our standard package is perfect for businesses seeking a more comprehensive and engaging explainer video. It offers a 90-second 2D or 3D animation video with custom illustrations, advanced graphics, multiple language voiceovers, and enhanced audio production. This package provides the flexibility to showcase your brand's personality and detailed product/service features effectively.

Package 3: Premium Package

For those who want to leave a lasting impression, our premium package is the way to go. It includes a full 120-second 3D animation video with highly immersive graphics, complex visual effects, multilingual voiceovers, sound effects, and an original background score. This package is designed to captivate and wow your audience, making it the ultimate choice for established businesses looking to make a bold statement.

Conclusion

Choosing the right explainer video for your business doesn't have to be an overwhelming task. At Bonomotion, we have a dedicated team of experts ready to guide you through the process and create an exceptional video that meets your budget and objectives. Remember, investment in a high-quality explainer video can yield significant returns by boosting your brand awareness, conversion rates, and customer engagement. Get in touch with Bonomotion today to discover how we can elevate your business through the power of video!

explainer video price